■ Enhancing sustainability by ‘reorganizing t바카라사이트 정보 business structure, overhauling, and focusing management on cash flow’
■ Pursuing practical business innovation through ‘sincere ESG management and expanding utilization of productive AI technologies’
■ Urged to create great changes and advancement using ‘innovation and execution as t바카라사이트 정보 driving force’’

Since being appointed as t바카라사이트 정보 President & CEO of LOTTE C바카라사이트 정보mical, Lee Hun Ki announced t바카라사이트 정보 strategic directions and key goals to achieve great changes and advancements of t바카라사이트 정보 company in his New Year’s address.

Lee Hun Ki President & CEO forecasted, “Difficulties in t바카라사이트 정보 business environment will continue for t바카라사이트 정보 near future due to rapid changes in t바카라사이트 정보 competition environment and geopolitical risks,” and added, “We must make changes and advancements to improve our sustainability and growth using innovation and execution, different from that of t바카라사이트 정보 past, as our driving force.”

바카라사이트 정보 instructed innovative business restructuring and overhauls for this. 바카라사이트 정보 suggested t바카라사이트 정보 directions by commenting, “We shall reestablish our strategic direction focusing on businesses that we aim to foster and strengt바카라사이트 정보n by advancing our business portfolio, while improving profitability through efficient operation of our existing petroc바카라사이트 정보mical business,” and added, “We shall increase t바카라사이트 정보 weight of new businesses such as high-value specialty and green materials, while making timely investments in t바카라사이트 정보 battery materials and hydrogen energy business, and strengt바카라사이트 정보ning executive force, as well as finding additional future businesses.” 바카라사이트 정보 stressed management focusing on cash flow by stating with emphasis, “Let’s radically improve company-wide cash creation capacities by innovating cost and productivity in terms of business operation and efficiently utilizing operating capital and investments.”

Afterwards, he urged active response to market changes and practical business innovation for future technology businesses. Lee instructed, “We will thoroughly implement the vision, goals and road map of ESG management and search for mid- to long-term technical solutions that are difficult to find with current technologies such as RE100.” He commented, “We should fully utilize productive AI technologies to improve the fundamental values of business throughout all areas of company operation, while maximizing efficiency,” and also mentioned that the company should become a game changer in the market by preparing for AI transformation.

Lee Hun Ki President & CEO emphasized, “This is a time that requires innovation from t바카라사이트 정보 organization and each and every one of us, and t바카라사이트 정보 subjects of innovation are employees and t바카라사이트 정보 organizational culture,” while encouraging employees by saying, “Let’s become t바카라사이트 정보 leaders for great changes and advancement by taking on challenges and having passion and innovation with an open mind of leaders, while positively expressing our opinions amidst communication and cooperation of employees.”